Marketing Edge

The ULTIMATE Small Business Marketing Toolkit by Beth Goldstein
Marketing Tools and Tips to Grow Your Business —All in One Practical, Easy to Read Guide (McGraw-Hill) Whether you’re setting up shop or already have your business off the ground, you need proven marketing strategies that get new customers in the door and keep them coming back. The ULTIMATE Small Business Marketing Toolkit gives you the resources to do just that, with a wide variety of cost-effective marketing techniques you can use to turn your business vision into reality. Packed with 50 worksheets, real-life examples, and step-by-step instructions, this all-in-one resource guides you through eight easy-to-follow marketing milestones. Click on the cover to learn more!!! Order now and and you'll receive 10% off the cover price (only $25) plus Marketing Edge's latest guide: 20 Marketing Tips to Boost Your Bottom Line ($17.95 value).
Armed with the tools in this book (including an interactive CD-ROM with all 50 customizable worksheets), you'll be ready to: Develop targeted customer profiles Get inside the minds of your customers Turn obstacles into opportunities Establish winning partnerships Sell your brand to the world	“Beth Goldstein has taken her years of real world experience and put it into a easy to read format. The conversational style mixed with simple frameworks and practical tips make this a must read for any small business owner. Many books for small business owners simply reuse tools for large company marketing- but this book presents examples, market research methods and customer analytics in a language and scale most appropriate for small firm owners. The market plan implementation is definitely a winner. All small business owners should own this practical and useful book.” Candida G. Brush Chair - Entrepreneurship Division Babson College READ MORE REVIEWS
Order now and save! Contact us for bulk orders and shipping rates outside the US! The book can also be purchased at all major bookstores around the world or online @ Barnes & Noble or Amazon. A portion of the proceeds of the book will be donated to Accion. Accion is dedicated to giving men and women the tools they need to work their way out of poverty